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AdExchanger provides news, analysis and events dedicated to the data-driven marketing space.
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News
Marketers, The Free Token Lunch Is Over. Is Your Stack Ready?
2+ week, 6+ day ago (621+ words) By Jon Morra, Zefr Anthropic just dropped Claude Sonnet 5, reigniting a broader debate about how AI should be priced. Some argue that published token rates no longer tell the full economic story because changes in token consumption and model behavior,…...
Micro1 Wants Human Domain Experts To Profit From AI And LLMs
3+ week, 2+ day ago (978+ words) Much like the ecosystem of life that surrounds a blue whale, a market of AI SaaS vendors is springing up around the biggest AI companies. And AI data startup Micro1 is emblematic of the shifting nature of these early-stage AI vendors....