Install
afaqs! has been the consistent leader online when it comes to the Indian marketing, advertising and media space. It is also among the largest websites of its kind in the world.
- 190articles · 30d
- 7+ hour agolatest article
- Aug 15, 2026earliest in window
- 95%with images
- 269avg words
- FIB 104
- economy business and finance 84
- arts culture entertainment and media 66
- NW 54
- AE 32
- ENT 29
- BI 28
- FD 18
Please confirm you are human
This browser or connection looks automated. Press and continuously hold the control for 3 seconds to enable Google-hosted web results and, when separately allowed, AI-assisted answers.
A successful check enables 100 search requests. Interactive access does not authorize scraping, systematic collection, or reuse of search output.
News
The secret strategy Indian brands use to turn physical ads into viral attention hits
3+ day, 12+ hour ago (523+ words) billboard rarely goes viral all by itself. Smart marketing teams build a synchronized digital engine around...media algorithms. The third pillar is leading marketing breakdown and industry platforms. Specialized...
Brands publish more content than ever—but is it growing their value?
1+ week, 4+ day ago (716+ words) in minutes rather than hours. For all content marketing agencies, this trend has transformed the dialogue...companies. One of the main myths regarding digital marketing is that education builds a strong brand. Although...
When media metrics stop being enough, what defines marketing success?
5+ day, 17+ hour ago (852+ words) around delayed gratification, making immediate marketing returns difficult to capture. “From a mutual...product. Therefore, when you look at it from a marketing lens, it is very difficult to get the imaging...create the mental availability that performance marketing alone…...
Premium attention is not just about where viewers watch, but what they do next
1+ week, 5+ day ago (983+ words) Consumer Care and Lighting; Amandeep Malhari, Head of Marketing – White Cement and Paints, JK Cement Limited;...
Your next marketing hire won’t be human—and it’s not all good news
2+ week, 5+ day ago (934+ words) Imagine it is Monday morning. Your AI marketing employee has already been at work for three hours....less likely to buy. The numbers improved. The marketing decision was terrible. Welcome to the next problem in marketing: what happens when the…...
ReBid adds ChatGPT ads to its AI marketing platform
6+ day, 12+ hour ago (166+ words) campaign management and analytics to its AI-powered marketing platform. The move allows brands to manage advertising...environments will become an important part of the marketing mix. With ChatGPT Ads activation and analytics...
The AI-led media buyer will design the system, not just run the tool: Ankit Desai
1+ week, 6+ day ago (1154+ words) Mumbai, Ankit Desai, head of media and digital marketing, Marico, argued that the answer is not simply...
ARM Worldwide integrates ChatGPT Ads into paid media strategy
5+ day, 8+ hour ago (308+ words) It represents a new environment for performance marketing. One where relevance, context and the quality...
Meet the afaqs! Digital Evangelists' League class of 2026
3+ week, 1+ day ago (496+ words) meaningful role in advancing digital advertising and marketing in India. As digital has evolved from an emerging medium into an essential part of the marketing ecosystem, the professionals behind that transformation...platforms from across the advertising, media and marketing ecosystem....
KRAFTON Ad Platform India launches ad-tech business, partners with BGMI
3+ week, 3+ day ago (218+ words) afaqs! "KRAFTON Ad Platform India (KADP India), the Indian subsidiary of South Korea-based advertising technology company NEPTUNE, has officially launched its advertising technology business in India Established in April 2026, KADP India will focus on advertising technology and operations in the…...