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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost
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News
The internet of nothing: the future of brand value in a sharing economy
3+ day, 7+ hour ago (39+ words) Campaign UK When the world's most powerful brands don't invest in creation or ownership in the traditional sense, where does the future of marketing value lie?...
R/GA hires Google's Andre Le Masurier as EMEA creative chief
3+ day, 16+ hour ago (23+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
The Great Outdoors: Chris Clarke, chief creative officer, DigitasLBi
3+ day, 21+ hour ago (38+ words) Campaign UK As the global spotlight turns on creativity in Cannes, Campaign talks to top creatives about the creative power and potential of digital out-of-home - from London and Cannes...
Heineken top marketer: brands do have a role in achieving social change
4+ day, 2+ hour ago (34+ words) Campaign UK Heineken has defended the beer brand's recent social experiment, arguing that brands can have a role in facilitating difficult discussions....
Havas redefines creativity with data and technology at Cannes
4+ day, 15+ hour ago (362+ words) 27 June 2025 | Promoted content Leaders from the Media Network share insights from the jury room and how data and tech are driving more innovative media solutions. During the 2025 Festival, Luz Corona, U.S. editor, Campaign, sat down with Jamie Seltzer, global chief data…...
Editor's comment: Deep thought to match big ideas
4+ day, 12+ hour ago (32+ words) Campaign UK A marketing director settles into his new chair. We all know what that means, don't we? Agencies are reviewed, current campaigns dumped....
When demand moves in real time, marketing needs to move with it
4+ day, 15+ hour ago (503+ words) 28 November 2025 | Promoted content AI has made demand detectable in real time, but many marketing structures are still stuck in the past. Agency leaders explain how flexibility is the new measure of marketing maturity — and why Search is helping brands understand…...
Aegis digital chief to foster 'thought leadership"
4+ day, 13+ hour ago (29+ words) Aegis digital chief to foster 'thought leadership' Campaign UK John Murray wants to encourage the best in ideas and policies at Aegis Media's Digital Action Group, Alasdair Reid writes....
Takeshi Sano: Creativity is a multiplier of business value that extends far beyond advertising
5+ day, 4+ hour ago (47+ words) Campaign UK Ahead of Cannes Lions 2026, Campaign asks senior leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry. Dentsu’s Takeshi Sano continues the series....
Taking a shortcut is no way to get ahead in the advertising business
5+ day, 5+ hour ago (100+ words) Campaign UK The ad business loves business process novelty. New management techniques very quickly get sucked into the advertising maw and regurgitated as thin slices of PowerPoint manifesto. Differentiation, new news and a shiny new press release all off the…...