News
When the Fog Rolls In, Do Leaders Need a Map or a Compass?
1+ hour, 22+ min ago (1421+ words) Before Ernest Shackleton left on his Imperial Trans-Antarctic Expedition in 1914, he published a detailed map of the route he planned to take in becoming the first to cross the frozen continent." It didn't go as planned. And when Shackleton and…...
Is AI Prompting a Creative Renaissance?
4+ day, 23+ hour ago (927+ words) At this point, we've all heard it a million times: AI is coming for our jobs." The increasing use of AI tools in the workplace means more tasks will be automated, with many white-collar jobs seemingly poised to take the…...
Is AI Mastering the Art of Persuasion?
1+ week, 4+ day ago (1149+ words) Imagine scrolling through a social-media landscape curated just for you'subtly and perfectly shaped to your tastes, speech patterns, and core values." That kind of hyper-personalized future is not here yet, says Jake Teeny, an associate professor of marketing at Kellogg....
AI Is Wiping Out Entry-level Jobs. Here's How to Surf the Wave and Not Get Crushed by It.
2+ week, 5+ day ago (594+ words) For first-job seekers willing to adapt their approach, and rethink how they envision their early-career arc, success remains within reach. Here are some new strategies to keep in mind." On what should new-workforce hopefuls focus? At the risk of stating…...
Swipe or Tap? How Age Shapes the Adoption of New Technologies
1+ mon, 12+ hour ago (915+ words) In Europe, over a fifth of the population is at least 65 years old. In Japan, the figure is nearly 30 percent. And the World Health Organization projects the percentage of people across the globe who are over 60 years old will reach…...
What Happens When AI Transforms a Specialized Field Overnight?
1+ mon, 11+ hour ago (1157+ words) Before AI came for your job, it came for the biologists." In 2020, Google Deep Mind researchers unveiled Alpha Fold2, an AI model that tackled a major scientific challenge: Is it possible to determine a proteins structure from its ingredients alone? The…...
Are Apprentices an Endangered Species?
2+ mon, 10+ hour ago (1001+ words) Well before he was leading the Rebellion and clashing lightsabers with Darth Vader, Luke Skywalker was a mere apprentice, training in the swamps of Dagobah while carrying his master Yoda on his back." "The master might say, "Okay, I'm going…...
Everyone Hates Ads on Social Media. Or Do They?
2+ mon, 1+ week ago (753+ words) New research suggests that, at least on Facebook, users don't actually mind the steady stream of ads. It's a bold claim'not only because it cuts against conventional wisdom, but because conducting robust research on the effects of online advertising is…...
The 4 Stages of AI Adoption'and Why Most SMBs Are Still Stuck at Level 1
2+ mon, 2+ week ago (631+ words) Where are you in your AI journey? It has been easy to focus that question on larger companies, given their scale and stakes. But it's equally relevant for small-to-medium (SMB) businesses, from mom-and-pops to venture-backed'startups. For this article's purposes, we're…...
The Insightful Leader Live: AI and Advertising " This Time It's Personal
2+ mon, 2+ week ago (149+ words) A series of live, virtual events providing an hour of critical leadership and business insights from a Kellogg professor. Jacob (Jake) Teeny is an Associate Professor of Marketing at the Kellogg School of Management and one of the leading researchers…...