News
Lofty Launches Homeowner Agent to Improve Seller Lead Generation
2+ hour, 35+ min ago (429+ words) As Managing Editor, Social Media & Blog, Paige oversees RISMedia's social media editorial and creative strategy, as well as managing content for the Housecall Blog, ACESocial and other editorial projects. She also helps develop marketing materials, email campaigns and articles for…...
Beacon Launches Feedback Feature With ShowingTime+ and Aligned Showings Integrations
4+ day, 3+ hour ago (299+ words) Beacon has announced the launch of Beacon Inbox, a new feature that automatically captures showing activity and buyer feedback, and delivers it to seller reports in real time." The feature integrates with ShowingTime+, a Zillow Group brand, and Aligned Showings,…...
The Next Evolution of Home Search: Shopping Based on Verified Buying Power
4+ day, 2+ hour ago (300+ words) Man clicking internet search page on touch screen with wood home on keyboard. Search advertising for rent or buy a home. Search engine optimization. Choosing right house. Input and finding new home Home shopping often starts with excitement and a…...
Staying Ahead in a Shifting Market
5+ day, 1+ hour ago (167+ words) SWAT Realty Group powered by Fathom Realty Region served: Dallas-Fort Worth Years in real estate: 10 Number of offices: We don't operate out of traditional offices'instead, we're structured by divisions to better serve the North Texas market." Number of agents: 21 What…...
Inside Real Estate Launches Streams AI Mobile App to Boost Agent Productivity and Response
6+ day, 1+ hour ago (506+ words) Inside Real Estate Launches Streams AI Mobile App to Boost Agent Productivity and Response'RISMedia Inside Real Estate announced the launch of Streams, an AI-powered mobile app designed to help real estate agents respond faster, stay proactive and convert more opportunities…...
‘You’re Seeing an Industry That Maybe Didn’t Adapt Quickly Enough:’ Offerpad CEO Talks Algorithms, Evolution
1+ week, 1+ hour ago (886+ words) It's been about 10 years since Brian Bair launched the iBuyer Offerpad, and three years since it went public. But like with so many other companies these days, suddenly AI has arrived to change how they do business in many ways,…...
Zillow Debuts AI Mode, Delivering Guided Intelligence to the Housing Journey
1+ week, 5+ day ago (398+ words) Zillow" has announced Zillow AI mode, a new experience designed to helps buyers and renters discover homes through conversation, receive guidance and take real steps such as scheduling tours or connecting with a local agent. "We're connecting the entire housing…...
A Brand That Supports, Agents That Shine
1+ week, 6+ day ago (246+ words) Region served: The Pacific Northwest Years in real estate: Jim: 21; Mark: 30 Number of offices: 6 in Oregon, Washington and Idaho" Number of agents: 298 What does HomeSmart's new brand mean for your brokerage, and how does it help agents stand out in…...
Kamini Lane on Bringing Agent-Tuned, ‘Customer-Obsessed’ Leadership to Coldwell Banker Realty
1+ week, 6+ day ago (429+ words) Kamini Lane has been a leader at some of the largest real estate brokerages in the industry, and her career journey has currently culminated with an as-of-now three-year stint as president and CEO of Coldwell Banker Realty. Her leadership earned…...
The Problem Isn’t Growth. It’s Operations.
2+ week, 3+ hour ago (500+ words) Today, many brokerages feel caught between two priorities: growing the business and protecting the agent experience. Too often, growth wins and service quietly erodes. This results in operational debt that comes to light when the market tightens. That erosion isn't…...