News
Trus Trace in Partnership with FYUL
1+ hour, 34+ min ago (173+ words) Posted by Rebecca Ash | Apr 28, 2026 | Top news story | Trus Trace, a global leader in supply chain traceability and compliance, has announced a strategic partnership with FYUL, the on-demand merchandise platform representing Printify, Printful, and Snow Commerce, to build supply chain…...
The Smiley" Company Enters Interactive Gaming for the First Time with The Sandbox
1+ mon, 2+ week ago (345+ words) Posted by Rebecca Ash | Mar 13, 2026 | Top news story | Smiley Factory is a 15 to 20-minute experience where players run a production line, crafting The Original Smiley" apparel by hand before investing earnings into automation, room expansions, and higher-value products. Players progress…...
Fan-Driven Play: How Fandom is Shaping the Toy Industry in 2026
2+ mon, 2+ day ago (369+ words) Posted by Rebecca Ash | Feb 26, 2026 | Articles & Interviews | Fandom continues to be a central force driving how consumers discover, evaluate, and purchase toys and games. At Toy Fair in New York last month, the U. S. Toy Association announced it has identified "Fan-Driven…...
Cookbook Media Launches Force 5
2+ mon, 1+ week ago (19+ words) Total Licensing Posted by Francesca Ash | Feb 16, 2026 | Top news story |...
Cloudco Entertainment Unveils New Wave of 2026 Global Toy and Collectibles Collaboration Partners for the Care Bears
2+ mon, 4+ week ago (559+ words) Total Licensing Cloudco Entertainment Unveils New Wave of 2026 Global Toy and Collectibles Collaboration Partners for the Care Bears Cloudco Entertainment, owner of the Care Bears" brand, has announced it is building on the momentum of a successful 2025 with a new…...
Talking Tom & Friends " Miraculous Expand Their Collaboration With New Print-On-Demand Collection
3+ mon, 32+ min ago (345+ words) Posted by Rebecca Ash | Jan 28, 2026 | News | Miraculous Corp'the joint venture between Mediawan and ZAG'and Outfit7, a global entertainment company, have announced they are taking the year-long Talking Tom & Friends " Miraculous" collaboration offline for the first time. The brands have launched a…...
Angry'Birds'Licensing Merges with SEGA's Global Operations
3+ mon, 2+ week ago (156+ words) Posted by Rebecca Ash | Jan 9, 2026 | News | The new arrangement introduces a consolidated, global strategy for both consumer products (CP) and location-based entertainment (LBE), and also allows for Rovio and SEGA to pursue direct licensing relationships worldwide, with a key focus…...
WOW! Stuff Expands Groundbreaking Puppetronics Category with the launch of Palm Puppetronics
3+ mon, 2+ week ago (351+ words) Total Licensing WOW! Stuff Expands Groundbreaking Puppetronics Category with the launch of Palm Puppetronics Toy innovation company, WOW! Stuff has announced the launch of Palm Puppetronics, an all-new, palm-sized, entry price point extension of the Puppetronics category. Debuting in Spring…...
Minecraft-licensed Sticki Rolls to launch
3+ mon, 2+ week ago (267+ words) Total Licensing Minecraft-licensed Sticki Rolls to launch Posted by Rebecca Ash | Jan 14, 2026 | News | Sky Castle, the award-winning toy company behind the popular Sticki Rolls" brand, has announced a landmark partnership with Minecraft to bring its imaginative universe into its collectible…...
Early Bird Registration for Licensing Expo 2026 Ends January 31
3+ mon, 2+ week ago (218+ words) Posted by Rebecca Ash | Jan 13, 2026 | Top news story | Licensing Expo, the world's most influential event for licensing, IP extension and brand collaborations, is returning to Mandalay Bay, May 19-21, 2026. Licensing Expo 2026 will bring together 5, 000+ brands for opportunities to engage with industry…...