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Fortune India
fortuneindia.com > business-news > ai-could-redefine-advertising-economics-says-nielsen-cto-anil-goel > 148846

AI could redefine advertising economics, says Nielsen CTO Anil Goel

2+ day, 15+ hour ago  (400+ words) Artificial intelligence is fundamentally changing the economics of advertising, but perhaps its biggest impact will be on how marketers measure audiences and evaluate campaign performance. For decades, audience measurement was largely retrospective. Brands launched campaigns, waited for post-campaign reports, and…...

Fortune India
fortuneindia.com > technology > ai-search-goes-mainstream-in-india-as-60-users-begin-daily-queries-with-chatbots-yougov > 148477

AI search goes mainstream in India as 60% users begin daily queries with chatbots: YouGov

4+ day, 13+ hour ago  (275+ words) Artificial intelligence is becoming an integral part of how Indians discover information online, with AI assistants increasingly complementing traditional search engines rather than replacing them, according to a new YouGov report. The research points to a more fragmented search ecosystem,…...

Google News
fortuneindia.com > startups-news > emergent-becomes-the-latest-unicorn-in-indias-ai-space-with-series-c-funding > 148456

Emergent Becomes India’s Newest AI Unicorn with $130 Million Series C Funding at $1.5 Billion Valuation

4+ day, 14+ hour ago  (430+ words) Emergent becomes the latest unicorn in India's AI space with Series C funding Fortune India Bengaluru- and San Francisco-based Emergent has become the latest unicorn in India's AI space following its latest round of funding The $130 million Series C funding,…...

Fortune India
fortuneindia.com > opinion > the-significance-of-secure-data-in-the-ai-revolution > 148457

The significance of secure data in the AI revolution

4+ day, 14+ hour ago  (480+ words) To build a data foundation that can genuinely power AI at scale, organisations must anchor their efforts on three fundamental success factors. First, strategy alignment: the AI strategy must be tightly coupled with the business strategy. If an organisation is…...

Fortune India
fortuneindia.com > technology > canva-expands-ai-ambitions-with-global-rollout-of-canva-code-20 > 148355

Canva expands AI ambitions with global rollout of Canva Code 2.0

4+ day, 17+ hour ago  (267+ words) Canva is doubling down on artificial intelligence with the global rollout of Canva Code 2.0, making its AI-powered coding tool available to all users as the company looks to democratise software creation and expand beyond its core design business. The launch…...

Google News
fortuneindia.com > business-news > how-bengaluru-has-become-integral-to-us-retailer-targets-tech-innovation > 148275

Inside Target’s Bengaluru Tech Hub: How India Powers AI Innovation, Digital Disruption and Retail Transformation

5+ day, 1+ hour ago  (332+ words) How Bengaluru has become integral to US retailer Target’s tech innovation Fortune India Minneapolis-headquartered mass-market retail chain Target recently expanded its Global Capabilities Centre (GCC) footprint by leasing over 8 lakh sq ft of space in Bengaluru and consolidating operations The…...

Fortune India
fortuneindia.com > amp > story > technology > we-must-act-now-200-economists-ai-leaders-warn-of-sweeping-economic-disruption-from-ai > 148085

'We must act now': 200+ economists, AI leaders warn of sweeping economic disruption from AI

5+ day, 20+ hour ago  (627+ words) Fortune India...

Fortune India
fortuneindia.com > technology > anthropic-brings-rupee-pricing-for-claude-to-india-heres-how-it-stacks-up-against-chatgpt-gemini-and-grok > 148057

Anthropic brings rupee pricing for Claude to India; here's how it stacks up against ChatGPT, Gemini and Grok

5+ day, 22+ hour ago  (294+ words) Fortune India Anthropic has introduced India-specific pricing for its Claude AI chatbot, allowing users to pay for subscriptions in rupees instead of U.S The change removes the need for international card payments and marks a broader push by the OpenAI…...

Fortune India
fortuneindia.com > opinion > the-cfos-new-six-month-mandate-rethinking-enterprise-investments-in-the-age-of-ai > 147439

The CFO’s new six-month mandate: Rethinking enterprise investments in the age of AI

1+ week, 3+ day ago  (407+ words) CFOs tolerated long implementation cycles because transformation itself carried strategic prestige. Delayed ROI was framed as the price of future readiness. That tolerance is fading. In today’s economic climate, finance leaders are operating under very different pressures: tighter capital discipline,…...

Fortune India
fortuneindia.com > business-news > airtel-bets-on-financial-services-data-centres-cloud-rs-3-3-lakh-cr-invested-in-past-decade-mittal > 147802

After investing ₹3.3 lakh crore in digital infrastructure, Bharti Airtel eyes finance, cloud and data centres as next growth engines: Sunil Mittal

1+ week, 15+ hour ago  (563+ words) Bharti Airtel is pivoting towards financial services, cloud computing and data centres as its next engines of growth after investing more than ₹3.3 lakh crore in building one of India's largest digital infrastructure platforms over the past decade, stated Chairman Sunil…...